Kalma is a body cosmetic line that highlights the achiote pod as its focal ingredient. It supports the Brick x Brick foundation to help better women's
lives in the Simbo Village in Africa.

The design solution communicates the calm feeling of the product. A tan background is used alongside a subtle natural-looking texture as the foundation,
as it brings movement and volume. The Kalma logo incorporates an organic line to convey a flowy and light feeling, while the Brick x Brick logo mimics bricks stacked up on top of one another. Both the logos are in teal to help unify the brand. The achiote pod is vectorized and features a pink color for emphasis as well as to connect with the female target audience.

I used a uniform approach to the bottles and boxes, and played more with the other elements of the set. The different parts of the vector achiote pod are
highlighted on all three bottles, so when lined up, together they show the achiote pod in its entirity. The pattern inside the boxes, which is derived from
the hair on the achiote pod, is free moving to imitate the flow of the liquids.

The certificate of gratitude from Brick x Brick closes with the Kalma sticker seals.

Delbbie Dela Paz | graphic designer | dd.delappaz@yahoo.com | 858.397.8560